It’s true, there is value in email marketing despite the few predictions that said email marketing was on the decline. BUT it’s all dependant on the right strategy, timing and content created.
Here are a few reasons why you should include Email Marketing in your Marketing Strategy:
- Increases your content’s visibility
- The cost of sending out mailers is 10x cheaper than paying for Social Media Ads
- Has A Higher Conversion Rate than Social Media Marketing.
- You can Personalise & Segment your subscribers based on their behaviour or Browser Activity which makes your content more relevant
- Better Marketing Channel For Lead Generation
Thinking of including email marketing into your marketing strategy?
Contact us for expert advice on 011 023 4369